8/20/2005

 

Orange you glad I got milk

They like the color orange in Denver because they are mad for their Broncos. That's NFL for you non-sports fans. So to keep those bones strong and healthy, they can now drink orange milk. Mile High Milk, an orange-flavored 2% milk and official milk sponsor of the Denver Broncos, appeared at the Broncos training camp and store shelves. The NFL and the American Dairy Association made a partnership to deal with the health risk for children who consume inadequate health diets. The Broncos defense has traditionally been known as the Orange Crush, which ironically is an orange soft drink. So it is better for kids to drink orange-flavored milk than a soft drink. If nothing else, TV crews got a great kicker (football pun intended) story during a slow news period. The orange-flavored milk product comes in kid-friendly 8- and 10-ounce bottles.

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